EVERGREEN, CO — The two most important people in anyone’s life are their parents. They are the first two people who start shaping your character and are the ones whose influence are everlasting. To a great extent, we are all products of who our parents are.
Among many things, I have learned honesty, integrity and kindness from my father, but it was my mom who shaped my entrepreneurial spirit and taught me to aim high and work hard to achieve my goals. She is an architect and a very successful entrepreneur herself. She was one of the first women to successfully own and operate a private vocational school in Tehran. She later moved back to the United States and pursued her Master’s Degree in Environmental Engineering and is now pursuing her Ph.D. in the same field.
When I was sixteen, I started my first business under her supervision. I signed up a contract to draw some mechanical plans (using AutoCAD). I ended up making the equivalent of $16 and I managed to purchase a pair of jeans for myself. That will always be remembered by me as the best business experience of my life, no matter how much I go on to achieve.
Since then, I have entered and exited a number of business ventures. None of them suited me until I learned about SEO while working at Page1Solutions. In the one year that I worked there, I learned many invaluable business lessons from its Director, Dan Goldstein. When I left, I decided to start Master Google. With no financial backing (except my wife’s credit cards and student loans) and a downward economy, this was a big challenge.
It is thanks to hard work, support from family and friends, and having great employees and clients that we have a profitable SEO company, which is now one of the best in the industry. But that’s not where we want to stop. Aiming high to me means that we plan to become the #1 Google SEO provider in the world by 2018.
What does it mean to be #1?
Any business is given value based upon its profitability as well as revenue, but I want to add customer loyalty, satisfaction and beating our competition in any market as factors into the equation of what it means to be the best.
To become the best, we need to fully understand the big players in our industry, their strengths and what we need to improve upon to achieve our goals. The data below is what I have gathered through Alexa, as well as Top SEO’s.
The table shows where our company stands in comparison to the big SEO players in terms of Alexa rankings (traffic to the site) as well as inbound links. I’m fully aware that these two are not the only criterion for comparing companies. Other factors include sales, client retention rates, achieving SEO goals and having strong guarantees in place, as well as offering a diverse set of services.
According to Alexa, our company ranks above ALL of these companies in terms of traffic to the site. However, when comparing traffic from the US (next table), we rank AFTER most of them.
Due to offering numerous free services, including many SEO articles on our blog, our site has lots of visitors from many countries. We need to however work on attracting US based visitors to our site.
Also our site has less inbound links than most of our competitors (see below). One of our goals is to improve our site’s popularity within the next few years to have more sites refer us by linking to us.
If you’ve read this post, that means you care for our company. We appreciate your support. Please leave us your valuable feedback and what you think we should do to achieve our ‘becoming the best SEO company’ goal.