BOULDER, CO — According to a recent survey conducted by the Pew Internet & American Life Project, Americans are not only using Google more, they are believing that Google’s rankings accurately portray the best solutions to their searches. In saying this, establishing a higher rank on Google’s organic search results has never been more important for businesses vying for a competitive edge online.

In correlation with businesses turning to the Web for business, utilizing SEO (search engine optimization) is the best route for a company to achieve a better Google ranking. For instance, SEO ranking company Master Google promises its clients top of Google or first page of Google rankings using its proprietary technology and strategies within two to three months of service.

“This study is something that all businesses should pay attention to,” says Master Google Founder and SEO specialist Ali Husayni. “It indicates that Americans trust Google to show them the best options, whether it is finding a doctor close by, buying clothes, or even research for an essay. Smart businesses find ways to communicate to their audience, and SEO is a sound method of moving up Google so that people can find your business.”

According to the survey, which canvassed hundreds of Web experts, the experts are indicating that people are relying on Google’s suggested sites as the best resources, our dependence on Google is growing, people trust organic (left-column) search results over sponsored links, and people have begun using the word “Google” in place of “search engines” when talking about conducting Web searches.

“It’s no secret that Google has become a household name and a staple to consumerism,” exclaims Husayni. “What is a bit harder for companies to figure out, is how to use Google to their advantage. That’s where SEO comes in. Master Google’s SEO consulting has improved client Web presence time and time again. We’ve made a name for ourselves as a great middle-man business that brings our clients and their consumers together.”

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