Google has been able to weather through many storms in the past including fighting off a fierce battle with Yahoo! in its early stages as a search engine and later as an email provider, but I believe social media has been its biggest challenge to date.

Why? Google has failed at least twice to come up with a better social media platform than the most popular onces: Facebook and Twitter. It launched Orkut and Buzz and both had minimum success except in some countries such as Brazil.

Google just announced that it is going to launch a new social media platform called Google Plus Project.

Now, “Google+ grew out of those mistakes”, say Mr. Gundotra and Mr. Horowitz who both worked on Buzz. Bradley Horowitz is a vice president of product management at Google who is leading the social media efforts with Vic Gundotra.

I personally don’t like Facebook because whatever I post is available to almost anyone (unless you have the time and are savvy enough to manage your privacy settings vigorously).  I only post items on Facebook or Twitter if I don’t mind that everyone I know or don’t know will see them. Well, that’s what Google wants to bank on.

“In real life, we have walls and windows and I can speak to you knowing who’s in the room, but in the online world, you get to a ‘Share’ box and you share with the whole world,” said Horowitz.

Google+ looks very much like Facebook, but it is going to be different in many ways. It will mimic the way people relate to one-another in real life. You don’t have to accept to be someone’s friend to see their updates, for instance; or you can monitor what your friends see on your page to ensure private photos are not viewed by everyone.

Also, you’ll have the option to video-chat, which is going to be a big plus compared to Facebook.

I personally hope this becomes another success for Google. After all, I am a Google fan.

Google hit 1 Billion unique visitors per month in May 2011, according to Search Engine Land and CNet. This is the first time any company has reached this bench-mark.

The visits included Gmail, YouTube and Google search users.

This indicates that Google is still the main player in the search market and the strongest online company on the face of the Earth. For many years we have prompted our SEO clients to focus on Google and this is added proof that we have advised our clients correctly.

Ranking well on Google search results means that you will receive hundreds or thousands unique visitors that are looking for your kind of services and products. Promoting your site through Google search results is the most cost-effective way of earning new clients.

Our SEO clients constantly rank at the top of search results. Contact us to learn what we can do for you.